Semin is trash talking again

 This time it's about... well, here's a rare interview given by Semin through Russian translator (h/t to 'A view from the cheap seats'):

"What’s so special about Buffalo wings? I don’t see anything special there. Yes, they taste good, have good spice. But there’s nothing else. Even if you compare them to sushi … [sushi] is much more interesting to eat."

And back to Semin trash talking Crosby: "I think that if you take any player, even if he is 'dead wood,' and start promoting him, you'll get a star."

And Lynn Zinser, New York Times, echoes that in her article "The N.H.L.’s Marketing Plan: Count on Crosby":

At the beginning of a new feature-length DVD about Sidney Crosby, the Pittsburgh Penguins’ spectacular center, a procession of commentators finishes the thought: “Sidney Crosby is . ... ” One proclaims, “Sidney Crosby is the N.H.L.”

All the exposure of Crosby has increased his profile in the United States. According to Henry Schafer, executive vice president of Marketing Evaluations Inc., Crosby’s rating in terms of popularity and marketability has risen drastically since he was added to its tracking list in 2006.

His recognition numbers — 29 percent of sports fans, 18 percent of the general population — have increased only a bit, Schafer said, but add in his likability factor, and his rating score has nearly tripled in that time, to a 22 among sports fans, from a 7 in 2006.

From 7 to 22...

So Semin is right, don't know about Buffalo wings though. :-)

Update:

Here's the YouTube video on the subject posted by Marge. Thanks, Marge!